While generative AI (GenAI) has gained significant market attention, we believe demand for generative AI products will materialize unevenly in magnitude and cadence across different players in the technology ecosystem. We see adoption for generative AI software occurring in four phases, and software’s opportunity will only start to show at later stages. Spending on generative AI is expected to rise at a CAGR of 40%+ in the next decade, exceeding $1 trillion by 2032.
Fundamental, Research
Tech Software: The Roadmap to GenAI Adoption
20 October 2023